For the purchase of an Apple iPod, identify each of the three components of the buyer's attitude about the product.
a. cognitive
b. affective
c. behavioral
Answer: C
a. cognitive
b. affective
c. behavioral
Answer: A
a. cognitive
b. affective
c. behavioral
Answer: B
The buyer takes action and his own method for categorizing his downloads, storing them in the iPod, and accessing them.
a. cognitive
b. affective
c. behavioral
Answer: C
The buyer knows he can download music, videos, and lectures from iTunes anywhere anytime.
a. cognitive
b. affective
c. behavioral
Answer: A
He loves the sleek feel of the iPod and has it with him almost at all times.
a. cognitive
b. affective
c. behavioral
Answer: B
If the answers is incorrect or not given, you can answer the above question in the comment box. If the answers is incorrect or not given, you can answer the above question in the comment box.