John is unhappy with the way the plumber fixed his problem in his kitchen, but he feels has not leverage with the plumber, has essentially no recourse, and has to simply pay the bill. Under this condition, John is likely to engage in:
a. not calling any plumber the next time he has a problem
b. negative word-of-mouth
c. cheating
d. waiting to talk to the manager
e. brand switching
If the answers is incorrect or not given, you can answer the above question in the comment box. If the answers is incorrect or not given, you can answer the above question in the comment box.